by Lisa | Aug 12, 2026 | Marketing Simplification
Here’s Exactly How Much It’s Costing You Ask most dispensary owners for their one-time buyer rate, and you’ll get a blank stare. Ask for their monthly revenue, and they’ll answer without blinking. That gap is exactly what a dispensary marketing...
by Lisa | Jun 10, 2026 | Marketing Simplification
If you’re a dispensary owner or manager trying to figure out how to market your dispensary, chances are you’re focused on the wrong thing. Most dispensaries pour their energy into getting new customers through the door. More ads, more promotions, more foot...
by Lisa | May 13, 2026 | Marketing Simplification
For most dispensaries, 420 is one of the biggest cannabis holidays of the year. There’s a wave of new customers, familiar faces coming back in, and bigger carts than usual across the board. But the real value of 420 isn’t just what you sold that day (we hope it was A...
by Lisa | Apr 8, 2026 | Marketing Simplification
Most dispensaries collect a ton of data. Sales reports. Loyalty dashboards. Campaign metrics. But without a clear strategy, it all just sits there. Dispensary data only drives ROI when it is used to shape decisions, influence behavior, and adjust marketing in real...
by Lisa | Mar 11, 2026 | Marketing Simplification
In dispensary marketing, loyalty programs are almost a given. Customers sign up at checkout, earn points on purchases, and eventually redeem those points for rewards. On the surface, it sounds like a solid system—reward repeat visits, encourage return trips, build...
by Lisa | Jan 14, 2026 | Marketing Simplification
A strong dispensary marketing strategy can take your store from “getting by” to genuinely thriving—but only if you’re not tripping over the most common mistakes along the way. The truth is, most dispensaries aren’t failing because they’re not marketing enough. They’re...